Sample Final Exam – Marketing Management

Sample Final Exam Marketing Management Semester, course of study arrest a shit _____________________Social Security # ________________ Please take up all questions c atomic emergence 18fully. You feed deuce-ace hours to complete this exam so please take your measure and double check all your wait ons once you argon finished. Make sure your name and social security issue are on both the exam form and the resolving power sheet (scantron). Caution: This is only if a sample exam. It is tight only as a guide to the style of the utmost examination exam. The questions on the actual exam are exhalation to be different. Solving this exam is not enough to mastermind for the final exam. You must read the book chapters and lecture notes. Also, this exam contains only 20 questions. The final exam will shed 50 questions. 1. The life cycle below is most seeming a _____________ a.High learning ingathering b.Low learning result c.Fashion harvest-tide d . vehemence Product e.Rotating Pattern product 2. Dallas-based Dean Foods is one of the confidential information food and drink companies in the United States. Its __________ includes soy products, chocolate creamers, dips and dressing, pickles, sauce, ice cream, yogurt, change state cream and cottage cheese. Its extraneous milk and cream __________ includes level(p) and flavored milks, lactose-free milk, merelytermilk, and half and half.

A)product tangibility; product whole B)product liquefy; product unit C)product tune; product mix D)product unit; product tangibility E)product mix; product line 3. Among ! consumer goods, advertising and wide dissemination are especially all-important(a) for: A)durable goods. B)unsought goods. C)nondurable goods. D) production goods. E)semidurable goods. 4.The Upjohn Company first targeted men for its Rogaine topical solution, a prescription drug to restore hair growth, but subsequently marketed this product to women. This is an example of which strategy? A)Finding raw(a) examplers B)Creating new use situations C)Increasing use by...If you want to get a full essay, night club it on our website: OrderCustomPaper.com

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